Samsung Unveils New 2018 Home Entertainment Lineup  

Samsung Electronics unveiled its lineup of 2018 home entertainment at the company’s First Look in a New York event today. The company highlighted details about its flagship QLED TV models and its expanded lineup of UHD, Premium UHD and Ultra-Large Screen TVs. With groundbreaking design elements, enhanced picture quality, and intuitive smart capabilities, Samsung’s 2018 QLED line empowers consumers to enjoy content without distractions – even when viewers are not actively watching.

“Our 2018 lineup of televisions are truly our most innovative and sophisticated yet, designed for today’s consumer who is mindful of the aesthetics of their space,” said Jonghee Han, President of Visual Display Business at Samsung Electronics. “We are excited for consumers to experience our new TV lineup and features that offer more freedom to decide where and how the TV can be best enjoyed within the home.”

Highlights

Ambient Mode

Ambient mode, which plays music as well as display news headlines, traffic reports, and weather updates, provides useful information throughout the day, even when consumers aren’t actively watching movies and TV.

One Invisible Connection

Samsung introduced new One Invisible Connection, a single, slim cable that combines both the power and AV data to the TV. The cable is available up to a length of 15 meters, which gives the consumer the luxury of placing the TV wherever he/she wants to.

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Smart TV, Featuring Bixby

The Smart TV offers simple ways to set up the TV and navigate through content. Bixby, Samsung’s Intelligence platform, lets consumers give voice commands to watch their shows of interest and navigate through other compatible devices.

Direct Full Array

The Direct Full Array (DFA) technology facilitates never-seen-before user experience.

Samsung’s 2018 home entertainment line will be available in stores beginning March 2018.