Over 300 writers, actresses and directors have come together to launch a campaign against sexual harassment in the film industry and other workplaces. The initiative is now called Time's Up and was announced in a full-page advert in New York times.

According to the BBC, the Hollywood Project is seen as a "unified call for change from women in entertainment for women everywhere". The move comes close on the heels of the #MeToo Campaign that gained momentum after Harvey Weinstein scandal rocked the showbiz. Several actors from across the globe came out in the open to confess that they had been exploited by men at some point of time in their lives. Here's how the Time's Up Campaign is picking up on the social media...

An open letter appears in @LaOpinionLA and @nytimes today from us to our sisters in the Farm Worker’s Union. It’s also a call to arms. We’ve started a legal defense fund supporting those across industries who’ve experienced abuse in the workplace. Join us. #TIMESUP (link in bio) pic.twitter.com/Zr5C4QgcXg
— Amber Tamblyn (@ambertamblyn) January 1, 2018

Starting today #TimesUp; 300 female Hollywood actors, agents, writers, directors, producers are kicking off new year with coordinated effort to counter sexual harassment in entertainment business &workplaces nationwide; already raised over $13 millions: https://t.co/Xj5gtFiO6J https://t.co/XTykqXoxCL
— Axelle TESSANDIER (@axelletess) January 1, 2018

.@ShondaRhimes and @RWitherspoon are among the 300 Hollywood women of #TimesUp, aiming to fight systemic sexual harassment in the entertainment and blue-collar industries and more https://t.co/0KSolRTaZp by #gofundme via @c0nvey
— Joseph De Luca (@JosephJDeLuca) January 2, 2018

RT timesupnw: It’s time to shift the balance in the workplace, from representing the few to representing us all. Sign the #TIMESUP solidarity letter and donate to the #TIMESUP Legal Defense Fund right here: https://t.co/7g6uWS03ww pic.twitter.com/aFYF9Gdkge
— ElectroFeeling (@ElectroFeeling_) January 1, 2018

Time's up on silence. Time's up on waiting. Time's up on tolerating discrimination, harassment and abuse. #TimesUp Sign the solidarity letter & donate to the @TIMESUPNW Legal Defense Fund: https://t.co/Kh75e5I6RF pic.twitter.com/aDP0uefht3
— Phoebe Tonkin (@1PhoebeJTonkin) January 2, 2018

I stand with ALL WOMEN across every industry to say #TIMESUP on abuse, harassment, marginalization and underrepresentation. Join me! Sign the statement of solidarity & donate to the @TIMESUPNW Legal Defense Fund: https://t.co/7FofMhTaUJ pic.twitter.com/vEB3jYCRgD
— Reese Witherspoon (@RWitherspoon) January 1, 2018

The first steps are the hardest. Thank you for opening the gates. Bless you all @RoArquette @AnnabellSciorra @AsiaArgento @TessaThompson_x @rosemcgowan @AshleyJudd @UzoAduba @AmericaFerrera @ambertamblyn #TIMESUP
— Ellen Barkin (@EllenBarkin) January 1, 2018

I stand with women across every industry to say #TIMESUP on abuse, harassment, marginalization and underrepresentation. Join me! Sign the statement of solidarity & donate to the @TIMESUPNW Legal Defense Fund: https://t.co/h8rDsM1O8O
— Chloë Grace Moretz (@ChloeGMoretz) January 2, 2018

Here’s a radical idea for 2018:
Women are equal.
In every way.
In every color.
In every job. #TimesUp https://t.co/PEg0YnKpyb
— Storm? (@StormResist) January 1, 2018

THIS has been months in the making an Now, we are Ready. #TimesUp. Read this NYTimes article to learn how wide reaching this initiative is. Go to https://t.co/U8jhyWSHtq to add your name to the letter and donate the the #TIMESUP Legal Defense Fund. https://t.co/zY5Xlkljs9
— Debra Messing (@DebraMessing) January 1, 2018

Please join us by signing & donating to support women & men suffering from harassment, discrimination & abuse in the workplace #timesup https://t.co/Zq6xTducYS
— Sharon Horgan (@SharonHorgan) January 1, 2018